Ginger Grouse A Taste Adventure

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In this adventurous new campaign for the Ginger Grouse product launch, we embark on a trip with a familiar galliform as he makes his way through a boozy worm-hole into a metaverse of sparkling liquid-crystal tastescapes. As an integral part of the UK product launch, our TV spot and print ads established the look for the Ginger Grouse character, a svelter, hipper cousin of Gilbert, the Famous Grouse.

Credits

Directed by:

BUCK

Executive Creative Director:

Orion Tait

Executive Producer:

Anne Skopas

Associate Creative Director:

Ben Langsfeld

Producer:

Kevin Hall

Art Director:

Fede Reano

Designers:

Ben Langsfeld
Morgan Schweitzer
Laura Alejo
Yker Moreno
Daniel Oeffinger
Kenesha Sneed

CG Supervisor:

Ryan O’Phelan

Modeling:

Arvid Volz

Rigging:

Lee Wolland

CG Animation:

Ryan O’Phelan
Trentity DeWitt

Character Animation:

William Trebutien

Cel:

Fede Reano
Jake Armstrong
Sebastien Iglesias
Emmanuelle Leleu
Stieg Retlin

Compositor:

Fede Reano

AGENCY

Creative Directors:

Tim Vance
Paul Knott

Agency Producer:

Paul Goodwin

Audio:

“Tastescapes” by Si Begg